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Business News of Thursday, 5 August 2021

Source: www.thisdaylive.com

Samsung launches Neo QLED TV, other consumer products

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Samsung Electronics Nigeria has rolled out its 2021 consumer products range. The launch, which was held recently in Lagos, showcased its groundbreaking and innovative Neo QLED 8k Television along with Bespoke Refrigerators, WindFree Air Conditioners and Washing Machines.

According to Samsung, with every new TV development and release into markets, they remind customers of its place among the most pioneering creators of immersive entertainment experiences and its resolve to continuously redefine the living space.

The Samsung Neo 8K QLED TV range, which is now in the Nigerian market, delivers an entirely new kind of display technology. The new range emphasizes on Samsung’s rich engineering and innovation heritage, qualities consumers have wholeheartedly embraced.

The Managing Director, Samsung Electronics Nigeria, Mr Danny Kim, in his remarks stated that “Samsung Neo QLED works seamlessly with your workplace computers, letting you conveniently access and work on office files from your home TV. Using Samsung Dex, Smartphones can connect with Neo QLED TV to enjoy a more expansive, more comfortable view of your workspace. The TV also affords colleagues the opportunity to work together on documents such as Microsoft 365, right from the TV.

“With Google Duo built-in, you don’t have to rely only on emails, texts or other documents to communicate. Instead, with a simple press of a remote, you can instantly video chat with your team or colleagues at the same time. Whether you need to connect with an office or a classroom, you’re there, from the comfort of your living room. It is a must-have asset for professionals,” he said.

With the launch of other consumer products, the company aims to broaden its sleek, custom-design offerings to the kitchen, the laundry room and living spaces, throughout the rest of the year.

Also speaking at the event, Head, Consumer Electronics, Samsung Nigeria, Mrs Oluwaremilekun Adesola-Ogunsan, explained that Samsung understands the economic difficulties currently being experienced in the country and has consistently produced pocket friendly premium consumer products.

“We are very consistent in our approach as we understand that our customers like the good things of life and we have provided that without compromising our standards.

"So I can say boldly that there is a Samsung for everybody regardless of your income stream,” she noted.

On her part, the Marketing Manager, Consumer Electronics, Samsung Nigeria, Chika Nnadozie, said: “We have kept our resolve to utilise our transformative ideas and technologies to shape the future and inspire the whole world. We have, once again, demonstrated our determination to continuously redefine the living space and entertainment of our customers.”