The Lagos State Government generated over $71.6 million from tourism during the 2024 Detty December period.
This was contained in the Lagos State Detty December 2024/2025 Report shared with stakeholders.
According to the Special Adviser to the Governor on Tourism, Arts, and Culture, Idris Aregbe, hotels contributed over $44 million, while short-let apartments added $13 million to the total revenue.
“Tourism remains a vital driver of economic growth and cultural preservation for Lagos State, with the ‘Ember’ season playing a key role,” Aregbe stated.
He commended the report, recently released by MO Africa Consulting, highlighting the impressive revenue generated during December.
The Detty December festive period in Lagos saw several fun events take place, attracting Diaspora Nigerians and foreigners who now see Lagos as a city to unwind at the end of the year.
Some of the events included Greater Lagos Fiesta, music concerts, fashion shows, cultural exhibitions, Mrs Universe Africa event, culinary events, Spotify Wrapped Concert, Lungu Boy Block Party, Rhythm Unplugged, Entertainment Week Lagos, Joeboy, The La Vida Experience, African Fashion Week, and Fashion Souk.
According to Aregbe, the activities not only enriched the state’s cultural landscape but also had a significant economic impact.
This was as he heaped praises on Governor Babajide Sanwo-Olu and Deputy Governor Dr Obafemi Hamzat for investing in the culture and tourism industry of the state.
“Tourism remains a vital driver of economic growth and cultural preservation for Lagos State, with the ‘Ember’ season playing a key role. This period represents unity, vibrancy, and celebration, fuelled by the dynamic spirit of Lagosians,” he said.
“From enterprising artisans in local markets to creative entrepreneurs in the entertainment and tourism sectors, the resilience and ingenuity of Lagosians lie at the heart of its success. The participation of residents, visitors from other states, and international tourists has been fundamental
in establishing Lagos as a cultural and tourism hub.”
Aregbe expressed the believe that the 2025 Detty December period will be great because the state will draw insights from the success of the previous year and apply them to the 2025 Lagos Tourism is Rising campaign, aimed at building on the successes achieved so far.
“As Lagos looks ahead to 2025 with the Lagos Tourism is Rising campaign, the goal remains clear: to build on this momentum, celebrate our cultural richness, and solidify Lagos as a beacon of tourism, culture, and economic excellence,” he added.