Atinuke Ngozi Babatunde, the Executive Head, Content and West Africa Channels, MultiChoice Nigeria, has expressed that Nigerian audiences love emotionally rich telenovelas.

She made this known in a statement announcing the partnership between MultiChoice And Canal+ to bring Novelas+ channel to English and Portuguese-speaking Africa countries.

In her words, “Nigerian audiences have long had a strong affinity for emotionally rich telenovelas. We are delighted to bring all the compelling flavours of these global series to viewers, carefully curated and localized for our Nigerian audiences.”

MultiChoice, a CANAL+ company, announced the launch of two new Novelas+ channels in English and Portuguese.

Scheduled to roll out on July 1, the channels will be dedicated entirely to telenovelas, bringing one of television’s most popular and successful genres to a wider audience.

Novelas TV, also becoming NOVELAS+, is already the number one channel in French-speaking Africa in terms of audience size.

With the collaboration and launch viewers in Nigeria will enjoy telenovelas from Latin America, the United States, Portugal and Turkey.